Social attitudes refer to the opinions, beliefs, and values that individuals hold about various social issues, groups, or behaviors. These attitudes are shaped by a variety of factors, including cultural norms, personal experiences, and social interactions. Research in this area seeks to understand how social attitudes are formed, maintained, and changed over time, as well as how they influence individuals' behavior and interactions with others. This research can involve examining attitudes towards topics such as race, gender, religion, politics, and social justice, among others. By studying social attitudes, researchers aim to gain insights into the complexities of human behavior and ultimately contribute to promoting greater understanding and tolerance in society.